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David Bowie's iconic "old school rules" speech in Zoolander was scripted, not improvised. Ben Stiller wrote the scene specifically for Bowie, who accepted the role because he found the script "too funny to walk past." While the main dialogue was written, Ben Stiller mentioned in a 2016 tribute that Bowie did "add some of his own lines" and improvised some business (specifically "writing on his hand"), but the famous "walk-off" explanation itself was in the original script. This contrasts with Ben Stiller's own famous "But why male models?" line, which was a genuine improvisation caused by forgetting his lines.
Based on available information, there is no specific detail or official confirmation that David Bowie improvised his lines as the "walk-off" judge in Zoolander.
The evidence suggests that his iconic dialogue was part of the written script:
Therefore, while the film is known for some improvisation, the specific, cult-classic lines delivered by David Bowie are generally understood to be part of the original, witty script he praised.
The AI missed a specific interview where Stiller credited Bowie with adding 'some of his own lines' and acting business ('writing on his hand'), though this does not contradict the fact that the main speech was scripted.